
Bold punch flavor meets high-gravity hard seltzer refreshment
An unruly combination of refreshing hard seltzer and bold fruit punch flavor. This high-gravity option delivers an intense, juicy punch profile designed for maximum refreshment.
Spicy buffalo wings or loaded nachos
Jalapeño poppers or spicy vegetable quesadillas
Pepper Jack or young Cheddar
Pint glass
Ice cold (33-38F)
Truly Hard Seltzer was launched in 2016 by the Boston Beer Company, a pioneer in the craft beverage movement founded by Jim Koch. Truly revolutionized the market by focusing on crisp, fruit-forward flavors that appeal to modern, health-conscious drinkers looking for refreshing alternatives.
Developed as a high-ABV offering within the innovative Truly lineup, this expression was crafted at the Boston Beer Company's state-of-the-art craft lab. It utilizes clean cane sugar fermentation combined with natural fruit flavors to mask the high alcohol content.