MICHELOB ULTRA pure gold
USDA Certified Organic light lager with a pure crisp taste
This organic light lager offers a remarkably clean and refreshing taste, crafted with organic grains for a pure, crisp profile. With only 85 calories and 2.5 grams of carbs per serving, it delivers a lighter beer experience without compromising on quality or flavor.
Best enjoyed
Food pairings
The story behind it
Introduced by Anheuser-Busch in St. Louis, Missouri, the Michelob brand dates back to 1896 as a draught beer for connoisseurs. Michelob Ultra was launched in 2002, revolutionized the low-carb beer category, and introduced the organic Pure Gold in 2018 to meet the demand for USDA-certified organic options.
Michelob Ultra Pure Gold is brewed as an extension of the famous Michelob Ultra line, focusing on USDA-certified organic ingredients. It represents a modern shift towards sustainable agriculture in large-scale brewing practices.
From St. Louis, Missouri, USA
