
A legendary glow-in-the-dark berry hydration experience
A functional hydration beverage featuring a unique, playful berry flavor with a glow-in-the-dark bottle design. Formulated with coconut water, B vitamins, and electrolytes to deliver clean refreshment without added sugar.
Prime was founded in 2022 by internet personalities Logan Paul and KSI to create a lifestyle hydration brand that rivals industry giants. Known for its viral marketing, bold flavor releases, and highly collectible bottle editions, the brand has quickly become a global phenomenon.