Smooj Strawberry Banana Hard Smoothie Seltzer
A thick, heavily fruited hard smoothie seltzer
This heavily fruited hard smoothie seltzer is packed with real strawberry and banana puree. It offers a thick, creamy body and a vibrant, fruit-forward profile that drinks more like a fresh smoothie than a traditional seltzer.
Best enjoyed
Food pairings
The story behind it
Smooj was launched by Troobado, a creative beverage incubator based in Ann Arbor, Michigan, to bridge the gap between craft beer, seltzers, and smoothies. The brand quickly achieved cult status among craft beer enthusiasts for its uncompromised fruit density and innovative texture.
Crafted at the brewery's state-of-the-art production facility in Michigan, Smooj pioneered the hard smoothie seltzer category. It is created using high-quality gluten-free alcohol blended with massive amounts of real, all-natural fruit purees.
From Michigan, USA