Bass Pale Ale
The legendary pioneer of English pale ales since 1777
Bass Pale Ale is a classic English-style pale ale featuring a beautiful chestnut color and a robust, malty character. This historic brew balances sweet caramel malt notes with a gentle, earthy hop bitterness for a smooth and highly drinkable finish.
Best enjoyed
Food pairings
The story behind it
Founded in 1777 in Burton-on-Trent, England, William Bass created a brewing empire that defined the English pale ale style. The brand's red triangle logo was famously registered as the United Kingdom's very first trademark in 1876, securing its place in marketing history.
Established in 1777 by William Bass in Burton-on-Trent, the brewery benefited from the region's hard, mineral-rich water, which naturally enhanced the clarity and hop bitterness of its pale ales. Bass was famously one of the first global beer brands, exporting its iconic red triangle logo around the world.
From Burton-on-Trent, United Kingdom
