
The ultimate smooth spirit for the classic 7 and 7
Seagram's 7 Crown is a legendary American blended whiskey known for its exceptionally smooth character and easy-mixing nature. It delivers a reliable, approachable palate that has made it a staple of American bars for generations.
Slow-smoked BBQ pulled pork sliders
Smoked cheddar and caramelized onion quesadillas
Medium Cheddar or Colby Jack
Indiana, USA
Highball glass
Chilled (45-52F)
The Seagram company was founded in Waterloo, Ontario, in 1857, eventually growing into one of the largest spirits empires in the world under Samuel Bronfman. Seagram's 7 Crown was launched in 1934 to celebrate the end of Prohibition, designed specifically to be a smooth, highly blendable spirit for the American palate.
Originally crafted by the historic Seagram company, this blended whiskey became an American icon during the mid-20th century. Production continues at the brand's designated distillery and production estates, preserving the signature blending formula designed for maximum mixability.